Kaithi producer clarifies on OTT issues reducing theatre income

SR Prabhu, one of the producers of Dream Warrior Pictures has significantly opened up on the issues involving the emergence of OTT reducing the theatre income. There have been few claims that the movies streamed officially on digital platforms within short span of theatrical release is cutting down the cinema hall revenues.

However, SR Prabhu clarifies saying, “I see lot of genuine concerns over the 30-day window for the films in OTT while running successfully in box office. It is said that the number of theatrical audiences will reduce eventually if we continue this trend. Yes! It’s true, but at the same time, when producers are having their own issues like piracy and less terms from 3rd week run, it can be compensated only through this OTT.”

It is worth mentioning that Dream Warrior Pictures’ Kaithi that was released on October 25 for the festive occasion of Diwali has been streamed officially on Hotstar now.