Raja Rani, the royal film on romance has now captured the hearts of Telugu audiences as well. The movie which released last Friday in Andhra Pradesh has had an outstanding opening of 4 crores weekend. The feel good genre of the film had captivated the audiences cutting across all ages. With an excellent word of mouth, this film is expected to have a long successful run at the box office.
If ‘Raja rani’ in Tamil had elevated the market status of Arya in terms of Business and stature , Raja rani in Telugu has recreated the same magic for him in Telugu too. Raja Rani started with a bang last week end and the colorful procession over the festival of colours ‘Holi’ ensured the continuity of the big romantic wave across the state.
Fox star studios proved it’s might by releasing the film directly and not selling the film, though there were multiple exciting offers. But the faith in the film and the strength of the marketing and distribution made Fox release the movie directly and explore the territory .
Director Atlee as it earlier happened and still happening in the Tamil film industry has been greeted with multiple offers from the Telugu industry too.
The Success meet was held in Hyderabad with A.R.Murugadoss, Arya, Atlee and G.V.Prakash. The mood in the event symbolized the success and it was evident in the praise showered on the team by everyone present.